Helping Trenkwalder streamline the hiring process

The challenge: The hiring process made simpler

Trenkwalder Group is a full-service HR provider. Boasting over 30 years of experience, they are a leading industry player in Central and Eastern Europe. Present in 16 European countries, they offer solutions in staffing, HR services, and business process outsourcing for various industries.

Hiring teams often devote a significant portion of their time to sourcing candidates. This leaves limited time for other crucial aspects of the hiring process, such as candidate engagement and offer negotiation. These inefficiencies can negatively impact candidates, leading to frustration and a lack of trust in the hiring process. Many job seekers cite a lack of timely feedback as a major pain point.

Fortunately, recruitment chatbots can streamline and accelerate the hiring process. By automating many manual tasks and providing a personalized communication channel, chatbots enhance the candidate experience and ensure consistent communication. These technologies also contribute to increased efficiency by reducing administrative burdens and operational costs while improving data management and supporting data-driven hiring decisions.

Trenkwalder worked with us as their tech partner on creating a chatbot that could collect candidates’ basic information and, based on it, provide personalized and relevant job advertisements.

The three-person powerhouse

Since Salesforce provides numerous out-of-the-box solutions for the Einstein chatbot, deploying a team of three top-notch professionals was enough. The team consists of a business analyst, a Salesforce admin, and an Apex developer. Their primary task was understanding hiring processes and mapping them into actionable chatbot steps.

The solution: Real-time candidate support

Low-code Salesforce tools

Up to 90% of the project was completed using Salesforce low-code tools, such as Einstein chatbots and flows. The AI-powered Einstein chatbot provides seamless user experiences and enables multi-channel communication via WhatsApp, Facebook Messenger, and SMS.

Creating flows in Salesforce

Flows represent the core of Salesforce. They are used to automate processes, streamline data entry, and guide users through predefined actions. The flows we created represent the connection between the chatbot and the Salesforce database.

Results: Optimizing the recruitment process on various levels

Seamless candidate experiences and better candidate experience

If a job application takes more than a few minutes to complete, lots of candidates lose interest. That is where a chatbot helps the most. By implementing a chatbot, the client provided faster and more accurate answers to candidates in real time, 24/7.

That’s exactly what we managed to achieve. The chatbot offers links to relevant job ads, allowing candidates to quickly proceed with their applications. This approach significantly saves time and enhances candidate engagement.

A scalable solution, designed for different markets

As one of the leading HR service providers, Trenkwalder operates in multiple markets and languages. They needed a scalable chatbot solution that kept pace and grew in parallel with their market expansion. And, that’s exactly what we delivered – the bot has been already configured and used across different countries and languages.

The full tech stack

Salesforce low-code tools, such as Einstein Chatbot and Flows, with Lightning Web Components (LWC) and Apex